Max is a 3D graphics expert and standards contributor. He is also CEO and co-founder of DGG, a startup creating the RapidCompact platform. Working with leading retailers, Max and his team are on a mission to automate 3D asset optimization workflows for Web, mobile and XR targets - for e-commerce, and beyond. Max received his PhD of engineering with honors from TU Darmstadt, in the area of 3D data optimization. He has also helped to shape the glTF format at Khronos, where he is serving as co-chair of the 3D Asset Creation TSG.